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Cypriot artist, based in Manchester 

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Oriana Loucaidou

Artistic Practice

My work engages with Lefkaritika, the traditional Cypriot embroidery, exploring its cultural, historical, and feminist dimensions. Once deeply embedded in patriarchal traditions, Lefkaritika was historically created by young women as part of marriage dowries, reinforcing ideas of virtue and domestic skill rather than personal expression. My practice seeks to reclaim and recontextualize this craft, transforming it into a medium for contemporary feminist discourse.

Through an experimental and research-led approach, I examine how Lefkaritika can be repositioned beyond its patriarchal and colonial histories while preserving its cultural significance. I work with both traditional techniques and new materials, reimagining motifs, scale, and colour to disrupt conventional expectations of the craft. By shifting its form and context, I challenge the historical associations of embroidery with domesticity and passive labour, instead highlighting its potential as an act of resistance and storytelling.

Central to my practice is the loom—a historically gendered tool often tied to repetitive, invisible labour. I explore how it can be reimagined as a feminist symbol that bridges generational divides, linking the hands of past artisans with contemporary makers. In my work, I draw from feminist and postcolonial theory to question how cultural heritage is preserved, who defines authenticity, and how craft can serve as a site of identity, memory, and social critique.

I also incorporate oral histories and intergenerational dialogue into my process, engaging with artisans—including my grandmother—to understand the lived experiences embedded within Lefkaritika. These exchanges are integral to my artistic exploration, allowing me to document and reinterpret the craft through both personal and collective narratives.

Through a practice-led methodology, I situate Lefkaritika within contemporary art, craft, and feminist movements. My work seeks to disrupt the boundaries between tradition and innovation, challenging the perception of heritage crafts as static relics and instead positioning them as evolving forms of cultural expression and critique.

CV

education

2025: Manchester Metropolitan University, Practice -led PhD 

2023 – 2025: Manchester Metropolitan University, Master in Fine Arts: Distinction

2020 – 2023: Manchester Metropolitan University, Bachelor in Fine Arts: First

2017 – 2020: Petrou Kai Pavlou Lyceum, Limassol, Cyprus: 19,74 out of 20 overall

2014 – 2017: Katholikis High School, Limassol, Cyprus: 20 out of 20 overall

art qualifications & training

2020: Petrou Kai Pavlou High School, Limassol, Cyprus award for the highest grade in Fine Art exams

2020: Petrou Kai Pavlou High School, Limassol, Cyprus award for the best poster in ‘Antisocial Youth Art contest’ of Cyprus

2020: IGCSE Fine Art – A2 Award: A*

2019: GCSE Art, Craft and Design – A2 Award: A*

2019: Member of an Art debate Team that represented Cyprus in a World Contemporary Art debate contest

2019: Petrou Kai Pavlou High School, Limassol, Cyprus award for the best poster in ‘Racism and stereotypes’ of Cyprus that is now in the European Parliament of

Strasbourg representing Cyprus youth

​work experience & exhibitions

2025: Acrylisize, Comissioned Artist - Textile Installation for Manchester Airport 

2025: Longsight Art Space, Artist - Workshop Facilitator

2025: Hot bed Press, group exhibition 'Shrishti' 

2025: Sink gallery, group exhibition 'Seed to the future'

2024:  Great Northen Event, Front desk assistant

2024:  Great Northen Events, Workshop assistant

2024:  K-House, duo exhibition ‘Threads of Evolution’

2024:  Manchester Open Exhibition, Home, Manchester

2023:  Moisi’s School of Art, Limassol, Cyprus – Art Teacher for GCSE (ages 15-17)

2022: Moisi’s School of Art, Limassol, Cyprus - ‘Art Summer Camp’ (ages5-12)

2022:  Exhibition ‘Tanglible’, Castelfield Canal, Manchester

2022:  Exhibition ‘Tangible’ Manager and Visitor Assistant, Castlefield canal, Manchester

2021:  Moisi’s School of Art, Limassol, Cyprus - Art teacher at ‘Art Summer Camp’ (ages 10-16)

2021:  Exhibition ‘Observation’, Nicosia, Cyprus

2020: GCSE Exhibition, Nicosia, Cyprus

‘Beyond the loom’ 2024

Beyond the Loom (2024) serves as a culmination of exploration of Cypriot cultural heritage and feminist resistance. The piece combines seven traditional knots and stitches drawn from Cyprus's tangible heritage list, intricately woven in vibrant pink—a color chosen to symbolize the defiance and resilience of women artisans. The work is mounted on a wooden loom structure, originally intended to be dismantled post-creation. However, by retaining the loom, it challenges its historical relegation to invisibility, asserting its presence as an enduring symbol of labor, tradition, and empowerment. This fusion of tradition and contemporary discourse reclaims the loom as a space of visibility and feminist expression.

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‘Beyond the loom’ 2024 – 2-sided H 1,50m x W 15cm x L 3m

Wooden structure, yarn

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‘Untitle’ – 2 sided 2024

Untitled (2024) is a captivating contemporary piece that challenges conventional notions of traditional Cypriot Lefkaritika embroidery while retaining one characteristic: the circular base. Departing from the intricate patterns and motifs typically associated with Lefkaritika, this artwork embraces a modern aesthetic, featuring bold, abstract patterns that defy categorization. Through a deliberate departure from tradition, "Untitled" 2024 seeks to explore new possibilities within the realm of textile art, pushing the boundaries of what is considered "traditional" while still paying homage to its cultural heritage.What sets "Untitled" 2024 apart is its dual-sided nature. While the front of the piece showcases the intended contemporary pattern, the back inadvertently reveals a unique style that emerged during the creative process. This unintentional-yet-intentional aspect of the artwork serves as a metaphor for the mental challenges faced by stitchers striving for perfection in traditional Lefkaritika embroidery. Like the back of the piece, where small mistakes can alter the entire image, the pursuit of perfection can often lead to unexpected discoveries and artistic innovations.Moreover, "Untitled" 2024 is a testament to the artist's dedication to craftsmanship and creativity. Every element of the artwork, from the circular base to the intricate patterns adorning its surface, was meticulously crafted from scratch, underscoring a commitment to authenticity and originality. By embracing experimentation and embracing imperfection, "Untitled" 2024 becomes more than just a piece of textile art—it becomes a reflection of the artist's journey, a celebration of creativity, and a testament to the transformative power of art to challenge, inspire, and provoke thought.

‘Untitled’ 2024 -2 sided – H 2,03cm x W 1,01cm x 10cm Wooden base (mdf), yarn

‘Revitalising Tradition’ 2024

Revitalising Tradition (2024) is a profound exploration of the historical and cultural tapestry of Cypriot Lefkaritika embroidery. Rooted in the rich heritage of Cyprus, Lefkaritika embroidery carries within its stitches the narratives of generations, often reflecting patriarchal norms and societal expectations. However, in a bold departure from convention, this artwork embarks on a transformative journey, challenging the rigid structures of tradition and reimagining its essence through a contemporary lens.Central to the reimagining of Lefkaritika embroidery is the infusion of vibrant hues of pink into what was once a strictly white traditional piece. This deliberate choice of colour serves as a visual metaphor for breaking free from the constraints of tradition and embracing a newfound sense of liberation and self-expression. Pink, often associated with femininity and rebellion, becomes a potent symbol of empowerment, signalling a departure from the patriarchal norms that have historically governed the creation and interpretation of this art form.Through "Revitalising Tradition," I seek to reclaim and redefine the narrative surrounding Lefkaritika embroidery, shedding light on the often-overlooked contributions of women to this cultural heritage. By introducing elements of modernity and innovation while honouring the craftsmanship of the past, this artwork becomes a celebration of resilience and agency, inviting viewers to contemplate the evolving nature of tradition and its capacity for renewal.In essence, "Revitalising Tradition" transcends the confines of time and tradition, inviting a dialogue between past and present, tradition and innovation. It is a testament to the enduring power of art to challenge, inspire, and provoke, as well as a tribute to the transformative potential of embracing one's cultural heritage while forging new paths of creative expression.

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‘Revitalising Tradition’ 2024 – diameter: 1,909 Metal, yarn, beads

‘21st century series’ 2024

The "21st Century" series (unifinished) comprises three striking artworks that serve as a bold reinterpretation of traditional Cypriot textile techniques, specifically inspired by the intricate art of "Fithkiotika." Rooted in the rich history of Cyprus' textile industry, "Fithkiotika" represents a cherished cultural heritage, yet it is also emblematic of deeply entrenched patriarchal structures. In an innovative departure from tradition, these artworks aim to challenge the prevailing narratives of history by infusing them with feminist characteristics, thereby reimagining the cultural landscape of Cyprus.

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‘Bound and Unbound’ 2024

Bound and Unbound (2024) is a three-part artwork crafted from bamboo frames that I found and repurposed, inspired by the striking landscape of a famous cliff in Cyprus. Using several types of yarn and beads, I sought to capture the essence of this natural wonder, imbuing the piece with texture and depth. When viewed from the side, "Ephemeral" gives the impression of emerging from the wall, creating a dynamic interplay between the artwork and its surrounding space. This piece reflects the transient beauty of nature, suggesting both the strength and fragility of the landscapes that shape our cultural and environmental identity.

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 ‘21st century series’ 2023 part A – H 1,40cm x W 1,23 cm x 7cm tapestry on wood, fabric, threads, beads

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‘Bound and Unbound’ part B 2024 – H 118cm x W 10cm x 40cm each

Bamboo, yearn, beads

‘Γιαγιά – Giagia’ 2024

Γιαγιά – Giagia (2024) is an ongoing project that features a contemporary portrait of my grandmother, created using the "pen fleeting" method. "Γιαγιά," the translation of "grandmother" in the Cypriot dialect, is a tribute to a woman in her 80s who has lived through an era marked by patriarchal norms, including an arranged marriage. Although the tradition and concept behind this piece symbolise her life, it is crafted in a contemporary way with bright colours of yarn, reflecting my dissent against the societal constraints she had to endure. This artwork challenges those norms and serves as a dedication not only to her but to all Cypriot women who have fought for women's rights, particularly since 1961, when these rights began to gain recognition in Cyprus. Through this piece, I honour my grandmother's strength and resilience while appreciating every Cypriot woman who has contributed to the ongoing struggle for equality.

‘Γιαγιά – Giagia’ 2024 – H 2,50m x W 5cm x L 1m

Canvas, yearn

'Hyper aware' 2024

Hyper Aware explores the heightened sensitivity that comes from engaging deeply with material and memory—acknowledging that every thread holds a story, and every trinket, a layered meaning. This work continues my practice of integrating traditional loom-weaving with contemporary feminist narratives, while drawing from personal and domestic archives.

Incorporating beads, buttons, and pearls sourced from my childhood home, the piece becomes a tactile map of intimate histories and cultural echoes. The loose, unfinished endings—made from leftover yarn, ribbon, and thread—are not oversights but deliberate gestures. They point to imperfection, sustainability, and the ongoing nature of both craft and identity.

Ribbons, recently introduced into my practice, reference their historical use in Cypriot society, where they once signified wealth and status. In Hyper Aware, these materials are recast: no longer merely decorative, they function as markers of continuity and rupture, evoking questions around gender, labor, and inherited traditions.

This work sits at the boundary of fine art and craft, using weaving not just as a technique but as a form of storytelling, material inquiry, and cultural resistance. It invites the viewer to slow down, look closely, and become aware—hyper aware—of the histories embedded in every fiber.

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'Hyper aware A'' 2025 - H 80cm x W 55cm x 5cm

metal, yearn, trinklets, beads, ribbon, rope

'Hyper aware B' 2025 - H 55cm x W 5cm x 85cm

wood, yearn, threads, beads, ribbon, rope

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